Morning Radio

Yakety Yak

What They Say:

Scott Shannon

The best book ever read on radio-PERIOD.  GET IT AND READ IT.

Greg Strassell

A must read for program directors working with growing morning shows, and each member of the show.

R&R Magazine

Forget Stanford, forget Princeton.  Everything you need to learn about hosting or developing a great morning show is right here.

Jeff & Jer

if you’re serious about your career, you have to get this book

Coming Soon

Morning Radio Revisited

Details: Click Here

More Testimonials

What They Say:

Steve Klem

One of your thoughts that has stayed with me is (paraphrasing) to not get caught up in the mechanics, formattics and clocks. Those are important, but not as important as what comes out of the speakers and the emotional impact it has on the listener.

Jerry St. James

This book should be required reading for anyone who is a program director, or who aspires to become one.  It should be required reading for anyone who aspires to a career as an air personality.

Todd Wallace, Programming Consultant

All I can say, after my first breeze-through read, is WOW.  You've really nailed it (again)! And what a perfect title

Dave Sposito, Morning Talent

I've spent a lot of time on airplanes so I had a chance to read all of Tracy Johnson's "Morning Radio" books. It's GREAT! Make your GM, OM or PD buy it for you or get it yourself... it was kind of like going to Bootcamp. I don't read as much as I should... but this one was everything I was interested in.

Jason DJKrash Griffin, Program Director, Australia

Your books are a programmers Bible. So much information...so much trade craft.  Thank you Tracy